MOBILE WORLD CONGRESS, BARCELONA, March 1, 2015 – SanDisk Corporation (NASDAQ: SNDK), a global leader in flash storage solutions, today introduced the 200GB* SanDisk Ultra® microSDXC™ UHS-I card, Premium Edition,
the world’s highest capacity microSD card for use in mobile devices. In
just one year after introducing its record-breaking 128GB SanDisk Ultra
microSDXC card, SanDisk has increased storage capacity by 56% within
the same fingernail-sized form factor. Keeping up with the demands of
today’s mobile users, the new card provides the freedom to capture, save
and share photos, videos and other files without worrying about storage
limitations.
“Mobile devices are completely changing the game. Seven out of 10
images captured by consumers are now from smartphones and tablets.
Consumers view mobile-first devices as their primary means for image
capture and sharing, and by 2019 smartphones and tablets will account
for nine out of 10 images captured,” said Christopher Chute, Vice
President, Worldwide Digital Imaging Practice, IDC. “As the needs of
mobile users continue to change, SanDisk is on the forefront of
delivering solutions for these demands as is clearly illustrated through
their growing portfolio of innovative products, including the new 200GB
SanDisk Ultra microSDXC card.”
SanDisk achieved this capacity breakthrough by leveraging the
proprietary technology developed last year for the 128GB SanDisk Ultra
microSDXC card, and creating a new design and production process that
allows for more bits per die.
“We continue to push technology boundaries to deliver record-breaking
solutions that transform the way consumers use their mobile devices,”
said Dinesh Bahal, vice president, product marketing, SanDisk. “By
focusing on achieving new capacity and speed milestones, we are able to
deliver trusted mobile memory solutions that give consumers the freedom
to never stop capturing, saving, or sharing – with the benefit of fast
speeds to transfer it all quickly.”
Ideal for Android™ smartphone and tablet users, this Premium Edition microSD card combines
the world’s highest capacity and blazingly fast transfer speed of up
to 90MB/s to deliver premium performance. At this transfer speed,
consumers can expect to move up to 1,200 photos per minute2.
Through SanDisk’s updated Memory Zone app users will have even
greater control over their mobile device's memory storage. In the Memory
Zone app, users can engage the OptiMem™ app feature which monitors the
phone’s memory levels to inform users whenever the internal memory falls
below a user-defined threshold. Once this threshold is reached, the
OptiMem app feature will automatically transfer some of their old photos
and videos to their microSD card, leaving them with more internal
memory to continue making memories. The app, available for free download
from the Google Play™ store, is compatible with most Android-powered
devices and allows users to easily locate, organize, transfer and back
up data.
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